Private General Practice · London
Salus Clinic
Cut cost-per-booking by 47% while doubling weekly consults.
Challenge
A 3-site private GP group was paying an agency AED 28k/mo to manage Google Ads with stagnant bookings and no visibility into what was working.
Approach
We rebuilt the account around treatment-intent keywords, moved budget into Search under our AI bidding layer, and rewrote five landing pages around same-day appointment intent.
Outcome
Within 90 days bookings more than doubled, cost per acquisition almost halved, and the team now reviews a single weekly dashboard instead of chasing reports.